As I Am

Edge Smoothing Styling Gel for Textured Hair As I Am Smoothing Gel is a styling product specially designed to smooth and soften hair edges. Its formula rich in natural active ingredients helps to tame frizz and baby hair f...

Intense moisturizing treatment for textured hair As I Am Hydration Elation Conditioner is a treatment that strengthens and deeply hydrates textured hair. Enriched with plant active ingredients from coconut, cane sugar, gre...

Rich moisturizing treatment for dry, textured hair As I Am DoubleButter Cream Treatment is a rich, hydrating treatment for dry, textured hair. It concentrates the best natural butters and vegetable oils to deeply nourish r...

Daily moisturizing leave-in treatment for textured hair CocoShea As I Am Spray is a daily leave-in moisturizing treatment for textured, curly, frizzy hair. It provides the necessary hydration to the hair and makes the hair...

Clarifying shampoo for textured hair As I Am Curl Clarity Shampoo gently cleanses the scalp of textured hair and easily removes impurities. Its clarifying formula helps get rid of product residue and pollution particles ac...

Gentle and creamy cleansing treatment for textured hair As I Am Coconut CoWash Cleansing Treatment gently cleanses dry, textured hair. Creamy and non-foaming, CoWash helps remove impurities from the scalp while preserving ...

Soothing anti-irritation treatment for textured hair As I Am Dry & Itchy Scalp Care Conditioner cares for dry and irritated scalps. Specially designed to soothe scalp discomfort: dandruff, itching, irritation... this c...

Fortifying treatment serum for textured hair As I Am Long & Luxe Scalp Serum Fortifying Treatment is a treatment serum for the scalp. Its formula concentrated in biotin, phytosterols, aloe vera, pomegranate and palm be...

Stimulating and fortifying shampoo for textured hair As I Am Strengthening Long & Luxe Hydrating Fortifying Shampoo gently cleanses hair and promotes a healthier scalp. Enriched with pomegranate and passion fruit, the ...

Child's conditioner wash care for textured hair Born Curly As I Am Avocado Shea Cowash gently cleanses and conditions little ones' textured hair! Formulated with gentle, nourishing ingredients like avocado and shea butte...

Nourishing Castor Oil Conditioner for Textured Hair JBCO As I Am Restore & Repair Conditioner provides deep care for curly, frizzy, kinky, textured hair. Its formula limits damage caused by combing and strengthens hair...

Castor Oil Detangling Shampoo for Textured Hair JBCO As I Am Restore & Repair Shampoo gently cleanses and detangles curly, frizzy, kinky and textured hair. Its formula limits damage caused by combing and strengthens ha...